Jameson

In partnership with our agency collaborators, we developed the creative concept for Jameson’s global holiday campaign—then brought it to life through a multi-day studio shoot spanning both photo and video. We led full-scale production and art direction, crafting a festive, spirited world anchored in character-driven moments and just the right dose of cheeky humor. The final suite of photo and video assets blended holiday charm with Jameson’s signature wit, creating a warm, visually captivating campaign that resonated with audiences around the world.